Case Study - CSR initiatives of Forbes Marshall

Over the years, Forbes Marshall has believed in the philosophy of contributing and giving back to the community it operates in. Thus when the factory was originally set up in Pune in 1958, Darius Forbes felt it was insufficient to merely purchase land from the farmers...

Over the years, Forbes Marshall has believed in the philosophy of contributing and giving back to the community it operates in. Thus when the factory was originally set up in Pune in 1958, Darius Forbes felt it was insufficient to merely purchase land from the farmers who were the original owners of the land, it was necessary to now actively and positively contribute to the community the company would be operating in. So the first jobs in the company were offered to relatives of the farmers who were then trained for operation and machining skills. Within the suburb of Kasarwadi lighting was provided on lanes leading to homes as well as basic sanitation facilities were looked into. The company also assisted in providing good housing facilities as well, to those who moved into this area.

Presently the social initiatives of Forbes Marshall are located in three main geographical areas of Pune - Kasarwadi the industrial suburb where the main factory lies, Morwadi an urban slum adjacent to the factory at Pimpri (6 kilometers away from the factory at Kasarwadi) and Bopkhel village inside the CME campus at Dapodi (about 5 kilometers away from Kasarwadi).

Most of the initiatives are in the areas of health and education encompassing not just child and adolescent education but also attitudinal and personality development, legal rights, awareness building and skill training for women as per their interest levels such that there can be additional incomes in the homes and finally life skill education initiatives for adolescents.

Forbes Marshall usually partners with NGOs (non profit organizations) who have the expertise in various areas as well as like minded philosophies and thoughts on how to make positive changes happen in the lives of the people we are touching.

FM does not decide what is needed by the target audience, rather a participative technique is used - this is where the group, over a workshop spanning 2-3 days, actually talks about their overall vision, the impediments that are preventing that vision from happening, what needs to change (within themselves - or on issues within their control) - finally, action plans are made and people are distributed into smaller groups who work on the plans in a time bound manner. FM acts as a catalyst in making the changes happen.

Social Impact Awards

Forbes Marshall has always believed in the philosophy of contributing and giving back to the community it operates in. Thus when the factory was originally set up in Kasarwadi Pune in 1958, Darius Forbes felt it was insufficient to merely purchase land from the farmers who were the original owners of the land; it was necessary to now actively and positively contribute to the community the company would be operating in. So the first jobs in the company were offered to relatives of the farmers who were then trained for operation and machining skills. In Kasarwadi, street lighting was provided and basic sanitation facilities were looked into.

 

Corporate Social Responsibility

 
  • Education

     

    Education initiatives of Forbes Marshall Forbes Marshall supports 'Gammatwadis' or fun preschools that prepare young children for formal schooling. Launched in 1999, this initiative has now matured and is running successfully.
  • Shehernaz Medicare

     

    Shehernaz Medicare initiatives of Forbes Marshall Witnessing a road accident on his way to work and having to carry the victims to Sassoon Hospital in his car, Darius Forbes, Director, Forbes Marshall, realized the need for a hospital in the vicinity.
 
  • Special Projects

     

    Special Projects of Forbes Marahall In spite of India producing some of the best doctors, engineers, computer programmers, academicians and managers for the world, we have a literacy level of only around 60% in the country, with women's literacy being much lower.
  • Women Empowerment

     

    Women Empowerment initiatives of Forbes Marshall 140 Self Help Groups (SHG) in Kasarwadi, Bopkhel and Morwadi, two federations. more than 2800 members. One credit cooperative society. Transactions worth lakhs of rupees. Considerable number of women starting their own business.
  • Health Outreach

     

    Health Outreach initiatives of Forbes Marshall A special programme is designed to create health awareness in the neighbouring communities. Information on anaemia, hygiene, contagious diseases and HIV/AIDS is given by the community health workers.
  • Training and Consulting

     

    Training and Consulting initiatives of Forbes Marshall The members of the department of social initiatives are consulted by various other Corporates and NGOs for initiating new projects. Members of the CSR department are on the advisory committees of several organizations and are invited to train their staff members.